Colours used in the application environment (UI – User Interface) and on the web.
Color palettes enable us to create digital environments (applications, websites) with sufficient contrast and accessibility for all elements.
Kobalt
75 %
50 %
35 %
20 %
Blush
75 %
50 %
35 %
20 %
Plum
75 %
50 %
35 %
20 %
Alabaster
75 %
50 %
35 %
20 %
Azure
75 %
50 %
35 %
20 %
Marine
75 %
50 %
35 %
20 %
Rust
75 %
50 %
35 %
20 %
Kobalt
75 %
50 %
35 %
20 %
Blush
75 %
50 %
35 %
20 %
Plum
75 %
50 %
35 %
20 %
Alabaster
75 %
50 %
35 %
20 %
Azure
75 %
50 %
35 %
20 %
Marine
75 %
50 %
35 %
20 %
Rust
75 %
50 %
35 %
20 %
Kobalt
75 %
50 %
35 %
20 %
Blush
75 %
50 %
35 %
20 %
Plum
75 %
50 %
35 %
20 %
Alabaster
75 %
50 %
35 %
20 %
Azure
75 %
50 %
35 %
20 %
Marine
75 %
50 %
35 %
20 %
Rust
75 %
50 %
35 %
20 %
Kobalt
75 %
50 %
35 %
20 %
Blush
75 %
50 %
35 %
20 %
Plum
75 %
50 %
35 %
20 %
Alabaster
75 %
50 %
35 %
20 %
Azure
75 %
50 %
35 %
20 %
Marine
75 %
50 %
35 %
20 %
Rust
75 %
50 %
35 %
20 %
Pro web a další digitální produkty můžeme využít rozšířenou paletu dalších odstínů brandových barev.
Blush 50
Blush 100
Blush 200
Blush 300
Blush 400
Blush 500
Blush 600
Blush 700
Blush 800
Blush 900
Blush 950
Blush 50
Blush 100
Blush 200
Blush 300
Blush 400
Blush 500
Blush 600
Blush 700
Blush 800
Blush 900
Blush 950
Check the contrast between foreground and background colours to ensure that text, headings and buttons are legible according to accessibility standards.
Explore this color combination on color.review or coolors.co
Color modes (HEX, RGB, CMYK, Pantone, RAL, NCS, 3M) represent different color definition systems used in various media and technologies. The table below explains their usage for proper logo display on screens, in print, or physical materials.
| Color Mode | What is it? | Usage |
|---|---|---|
| HEX | RGB Equivalent (hexadecimal) | WEBHTMLCSS |
| RGB | Color Space of Screens RGB | WEBHTMLCSS |
| CMYK |
Color Space for Printers CMYK |
PRINT |
| Pantone |
Direct Mixed Colors Pantone for printing | PRINT |
| RAL |
Color matching system RAL for physical objects | INDUSTRIAL |
| NCS |
Natural Color System NCS based on human perception | INDUSTRIALDESIGN |
| 3M |
Vinyl wrap system 3M for wraps and signage | SIGNAGE |